Thursday, April 14, 2011

Where the Candidates Are

So you're posting jobs on craigslist, monster, indeed and all the other boards lately and you're getting HUGE response.  So are we.  The question we often ask though is "Why are these people applying?"  I have a sneaking suspicion that you ask that question as well.  Now its nothing against the applicants personally its just that well...they have no relevant qualifications for the position and therefore no business applying.  Where does this leave you?  Probably right where it leaves me which is with 100+ resumes and 3 qualified candidates.  Basically that comes out to be a clogged inbox.

Now here comes the question, “What can we do to get a more quality response?”  My first answer is simple, CALL US!  But I understand, it’s a recession and money is tight so you want to do it yourself.  So where are the qualified candidates?  The tech savy, motivated, polished professionals we want to see wandering the halls of our establishments, the “Wow” candidates if you will have it.  To put it simply, they’re in the network.



The “wow” candidates are on Facebook, Twitter, and Linkedin looking for their next big breaks.  According to a recent survey by I Love Rewards, 28% of college students said they plan on seeking employment using LinkedIn, up from 5% from last year's survey. More than 7% said they plan to use Facebook to look for a career post-graduation.  Now take into consideration that this is just college graduates who have been surveyed.  My guess is they got the idea to look in those sources from someone and those someones are probably people who are in the workforce and using those tools.

Ok, so what do we do with that knowledge?  Well, again you could always call us, or you could start testing the waters of the social media pool.  Cautiously post a position and see what kind of response you get…and then if that doesn’t work there’s always calling us.

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